Armstrong Carpet & Linoleum

  • Tel: 415-751-2827
  • Fax: 415-751-7940
  • Armstrong Carpet & Linoleum
  • 369 West Portal Avenue
  • San Francisco, CA 94127
  • United States of America

Armstrong carpet and linoleum offers an array of floor and window covering services.   We provide materials and installation for residential customers as well as commercial projects of various sizes.  Since 1946, our company has been offering quality home furnishings through out the Bay Area.  For 64 years we have built our reputation on our superior craftsmanship and customer service.   Competitive pricing has allowed our company to flourish and remain one of the oldest floor covering retailers in San Francisco. 


            Our exceptional showroom has an abundance of samples, yet maintains an intimate environment well suited for pampering clientele.   Or full service sales staff is comprised experienced flooring professionals, knowledgeable in all facets of flooring and window covering.


            Armstrong is an owner operated small business that can provide the flexibility and aggressive pricing that translates to better service and competative pricing.  We hope you will give us an opportunity to service your needs.  A simple call or visit to our showroom could be an advantageous prospect twords satisfying you decor needs. 

Company Philosophy:


“We truly care about our customers”. Our goal is to make sure each one finds exactly what is right for their personal needs.  We believe that a satisfied customer is a loyal customer.  It is important to us to establish long term working relationships that will bring customers back again and again. Our longevity in San Francisco is a testament to our company philosophy.


Our Brands

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828 Rugs

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828 International Trading Company is driven by the desire to deliver rugs of unsurpassed quality and style.To that end, we travel the globe to employ weavers and designers who can create rugs that exceed your expectations. From our Naturally Collection of polypropylene sisals to our Sonnet Series of wool English Axminsters, 828 International defines variety with rugs that cover a wide range of fibers, weaves, designs, sizes, and colors.

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Aladdin Carpet by Mohawk

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Aladdin Carpet a division within the Mohawk Family of brands has always had a reputation as a great producer of Berber Loop styles. Today the collection of styles under the Aladdin brand name represents a commitment to value and function. Products in these categories are suitable for active lifestyles.

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Altro Floors

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For over forty years, we have developed products for all walks of life.Altro Floors manufacture floor, wall and ceiling products for commercial, institutional and industrial applications. We have led the way in slip resistance with Altro safety flooring.

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Amtico® Vinyl Flooring

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Although traditionally, Amtico has been the perfect flooring for kitchens and bathrooms, an ever-growing product range of over 200 shades and textures has quickly shown its ability to create a striking impression wherever it appears in the home.Whatever size, shape or type of room you have, all it takes is a little imagination and a totally individual Amtico floor can be yours. Just click on your chosen room below, to see a selection of inspiring possibilities.

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Anderson Tuftex Carpet

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Tuftex Carpets of California, Shaw Floors premier residential brand, is known for its innovative design, color, quality, and care for the environment.

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Anderson® EnCore Plus®

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It’s true. EnCore Plus® floors are harder, denser, more dimensionally stable, and tougher—all attributes of a floor that is more forgiving.

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Anderson® Hardwood Floors

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Real wood floors made of Maple, Oak, Beech, Elm, and Pecan should be as familiar to you as the countless city streets that are named after these trees. Their rich natural colors and hand-crafted quality is what we have come to expect in our homes. Now, Anderson has taken wood flooring technology to a place it has never gone before—with Best-in-Class durability.

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Anso® Nylon Carpet

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The Anso nylon family of brands became part of Shaw Industries when the Honeywell Carpet Fibers division was acquired by Shaw in late 2005.

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Antron® Carpet Fiber

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ANTRON® Carpet Fiber Style, performance and sustainable attributes.

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An ARDEX Designer Floor™ can beNo two tile jobs are the same. Depending on site conditions, the requirements vary significantly. ARDEX provides intelligent, cost-effective system solutions for every aspect of tiling. From adhesives to grouts for kitchen, bathroom and wellness areas, indoors and outdoors, for domestic and commercial projects. In addition to offering the customary high quality, all ARDEX system products are extremely easy to use and perfectly matched, allowing jobs to be handled simply and efficiently – step by step and with minimum effort.

Our Products

Flooring Accessories


Athletic Surfaces

Business Services



Laminate Flooring


Area Rugs

Specialty Floors



Wood Flooring


Window Treatment