Bruce® Tile Flooring

Bruce® Tile Flooring: Professional-Grade Design Versatility for Inspired Interiors

Introduction: The Legacy and Innovation of Bruce® Tile Flooring

For decades, Bruce® Flooring, a trusted name under AHF Products, has been synonymous with craftsmanship, quality, and American-made innovation. Known for its expertise in hardwood, Bruce has expanded its legacy into engineered stone tile and luxury vinyl tile (LVT) — two product categories designed to meet the evolving demands of today’s interior designers and home decorators.

Bruce® Tile Flooring stands at the intersection of design excellence and performance engineering, offering the authentic textures of stone and wood in formats that are both versatile and practical. These products empower design professionals to deliver beauty, comfort, and durability in equal measure — without the compromises often associated with natural materials.

Product Range: Engineered Stone and Luxury Vinyl Tile

Bruce® Tile Flooring offers two high-performance product lines that combine technical sophistication with design flexibility:

• Bruce® Engineered Stone Tile — Comfortstone™ Collection
  The Comfortstone™ Collection redefines stone flooring with a composite material primarily made of crushed limestone bound with advanced resins. This innovative composition gives each tile the look and texture of natural stone but with superior resilience, warmth, and comfort.
  • Sizes: 16" x 16" or 12" x 24", 0.160" (4.1 mm) thick
  • Finish: Factory-applied urethane, low gloss, and embossed for texture
  • Edges: Subtly rounded — can be installed with or without grout
  • Installation: Glue-down, suitable for any grade level
  • Coverage: ~25 sq. ft. per carton
  • Made in the USA using domestic and global materials
  • Available in ten natural designs, Comfortstone™ tiles replicate slate, marble, and travertine visuals with earthy tones such as Corner Shore, Buff Ridge, Timeless Taupe, and Cloudy Day. Designers can specify grout lines to emphasize realism or opt for a seamless installation for a modern stone look.
• Bruce® Luxury Vinyl Tile — Liberty Forge™ & Liberty Valor™ Collections
  The Liberty Forge™ and Liberty Valor™ lines bring the warmth of hardwood and the resilience of vinyl together. These glue-down LVT planks feature Diamond 10® Technology, a proprietary urethane coating infused with microscopic diamonds that deliver exceptional scratch and stain resistance — a must for high-traffic residential and light commercial applications.
  • Construction: Multi-layer vinyl with photographic film and urethane finish
  • Plank Sizes: Liberty Forge – 6" × 36"; Liberty Valor – 6.5" × 48"
  • Thickness: ~2.0–2.5 mm
  • Wear Layers: 6, 12, or 20 mil (Liberty Forge) and 12 mil (Liberty Valor)
  • Finish: Low gloss with embossed grain for realism
  • Installation: Glue-down, suitable for any grade
  • Coverage: ~36–39 sq. ft. per carton
  • Made in the USA

The collections feature 32 designs inspired by oak, hickory, walnut, and elm, offering diverse tones from light natural finishes to deep, dramatic browns. Designers can select from traditional visuals for classic interiors or modern gray and taupe hues for contemporary spaces.

Design Impact: Form Meets Function in Every Detail

Bruce® Tile Flooring caters to the aesthetic and performance expectations of design professionals. Whether creating a serene spa bathroom, a chic urban kitchen, or a resilient boutique floor, Bruce’s engineered stone and LVT collections provide creative freedom.

• Textural Realism: Embossed finishes mimic authentic materials like slate or hardwood, enhancing tactile and visual richness.
• Neutral Palette: A broad spectrum of taupes, grays, and earth tones complements a wide range of palettes and materials.
• Grout or Seamless Options: Designers can manipulate grout width or omit it entirely to achieve varied looks — rustic, transitional, or minimalist.
• Versatile Application: Both product families suit multiple design narratives — from classic to industrial — with reliable performance across residential and commercial settings.

With Diamond 10® Technology and urethane finishes, these surfaces retain their pristine look even under demanding conditions. Designers can specify them for high-use environments like kitchens, laundry rooms, cafes, or reception areas, confident in both beauty and longevity.

Technical Specifications and Performance Features

Bruce® Tile Flooring products are engineered to meet professional performance standards while maintaining design flexibility.

• Engineered Stone Tile (Comfortstone™)
  • Composition: Crushed limestone composite with resin binders
  • Waterproof: 100% waterproof; suitable for wet areas
  • Durability: Resists cracking, chipping, and staining
  • Comfort: Slight “give” provides warmth and underfoot comfort
  • Slip Resistance: Low-gloss, textured finish for traction
  • Warranty: Lifetime Limited Residential; 5-year Light Commercial
  • Certifications: FloorScore® certified for indoor air quality
• Luxury Vinyl Tile (Liberty Forge™ / Valor™)
  • Diamond 10® Technology: Diamond-infused coating for unmatched scratch, stain, and scuff resistance
  • Waterproof: Ideal for moisture-prone spaces
  • Dimensional Stability: Lays flat; handles rolling loads and heavy furniture
  • Installation Ease: Cuts with a utility knife, installs over any grade
  • Warranty: 15–30 year residential; 5 year light commercial
  • Certifications: FloorScore® certified for low VOC emissions

Together, these attributes deliver flooring solutions that are technically robust and design adaptable, meeting the needs of projects that demand both elegance and endurance.

Sustainability and Ethical Design

Sustainability is central to Bruce’s product development philosophy. Both Comfortstone™ and Liberty LVT products are FloorScore® certified, ensuring low VOC emissions and healthier indoor air. Bruce manufactures these collections in the United States, minimizing transportation impacts and supporting responsible sourcing. Furthermore, the long product life cycles and maintenance-free finishes reduce the need for replacements and harsh chemical cleaners, aligning with LEED and wellness-focused design goals.

Practical Applications and Case Examples

• Residential Projects: Designers favor Comfortstone™ for kitchens and baths where moisture protection meets visual sophistication. Its tactile realism and warmth underfoot make it ideal for luxury remodels.
• Multifamily and Hospitality: Liberty Valor™ planks deliver a refined hardwood aesthetic that stands up to heavy use in guest suites or lobby spaces.
• Commercial Offices and Retail: Liberty Forge™ 20 mil wear-layer options provide commercial-grade durability with upscale appeal, seamlessly blending functionality and design.

Designers have praised Bruce® products for their installation efficiency, particularly in renovations where time and floor height constraints are critical. The ability to mix and match tile and plank visuals also opens creative pathways for zoning open-plan spaces or introducing subtle pattern variations.

Conclusion: Partnering Design Vision with Performance Excellence

For interior designers, decorators, and space planners seeking materials that merge technical innovation with artistic flexibility, Bruce® Tile Flooring stands as a reliable partner. The combination of engineered stone and luxury vinyl tile provides solutions that honor design intent while exceeding performance expectations.

From the authentic look of natural materials to the peace of mind of lifetime warranties, Bruce’s flooring collections empower design professionals to create interiors that are beautiful, resilient, and sustainable.

Explore Bruce® Tile Flooring collections to discover how Comfortstone™, Liberty Forge™, and Liberty Valor™ can bring your next project to life with confidence and creativity.

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